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Opinion: LIONizing My Media Empire

Opinion: LIONizing My Media Empire

Well, I did it…I’m back on Twitter. Prior to the LION conference, I had recently been quite active in reviving my long-assumed dead account, and I feel lukewarm. My Facebook presence was solid, I felt. I would occasionally pen poetry, journalism and fiction on my WordPress to the occasional acclaim. I am connected. I have […]

Fight the Bounce

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Fight the Bounce
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Increasing Our “Like”-ability

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Increasing Our “Like”-ability

Ever wonder how you’re measuring up in digital success with Web and Social Analytics? Ever wonder what all those numbers mean in Google Analytics? If so, Rich Gordon’s lecture on those topics during the LION Publishers Summit held Oct. 3-5  at Columbia College Chicago was a must hear. Gordon, a professor at Medill School of […]

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What You Need to Know About an Online Presence

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What You Need to Know About an Online Presence

The LION Summit 2013 welcomed professor Rich Gordon, director of Digital Innovation at Medill School, Northwestern University. As the keynote speaker and pioneer of journalism databases, Gordon focused his hour-long discussion on the topics he teaches his students to analyze. “The web is the most measurable medium,” said Gordon. The class he teaches will begin […]

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Social Media Plays Important Role For Measuring Success Online

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Social Media Plays Important Role For Measuring Success Online

  http://storify.com/BenDavidson/social-media-plays-important-role-for-measuring-su

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Web Traffic Pie

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Web Traffic Pie
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How Do You Track Who’s Reading You?

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How Do You Track Who’s Reading You?

From LION, a glimpse of one session where Rich Gordon spoke about analytics and how publishers can understand how many followers they have.

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